Want a 3-step process

to find your brand's voice,

brand-personality-workbook-sanjeev-saikia-creative-digital

from a creative strategist and copywriter who

is an expert at finding solutions for businesses?

sanjeev-saikia-content-creative

Having a reliable partner who can churn out high impact creative content on demand, can make a real difference.

And an experienced ideator can deliver impact, at any point in the value chain.

Reliable, Result oriented and Impactful. That is the kind of work that I believe in.

I revel in solving problems creatively, and delivering the maximum value. My Brand Personality Workbook is something that I feel will deliver a lot of value to you. It offers three techniques, that I feel are very simple yet extremely useful in crystallizing a brand's personality. 

I would be delighted if you find this value-packed workbook, useful in some way.

Download the 3-Step Brand Personality Workbook, now!

Your success is my passion.

Sanjeev Saikia
Creative Writer & Strategist for the 21st Century

Is below par content wiping out your conversions and sales? Are mediocre creative ideas hurting your brand?

Let me turn your online content and creative assets into powerhouses of success.

Are you frustrated with where your content is going, or feel that your communication does not resonate with your brand? I have helped hundreds of clients turn around their content, creative campaigns and online assets, by devising powerful creative strategies, copy and disruptive ideas. 

I have been writing copy and conceptualizing communication campaigns across all media for over two decades. 

Working for over 20 years with agencies like Leo Burnett, JWT, Publicis and BBDO, IT majors like HCL Technologies, and consulting for smaller agencies and brands, has given me an unusual agility. I can quickly understand large and small brands, work across all mediums, think ideas and imagery, and rapidly deploy creative solutions. 


I understand the digital medium, and have extensive experience of the video medium, whether TV, YouTube or a corporate AV.

In my work, you will see a campaign I did for a philanthropy foundation that got hundreds of thousands of followers and likes, and a one off poster I did for a restaurant that wanted to offer unlimited beer in the evening.

Being a bit of a digital nerd, I have spent several years grappling with content marketing, SEO, coding, social media, WordPress and trying to match effort with results in Google Search Console and Analytics. It has given me a good understanding of what kind of communication delivers results in the digital realm, including challenges posed by Penguins, Pandas, Freds and Berts. 

Can I show you some of my work?

Every creative person has a few awards to their name. It was fun gathering over 25 wins, finalists and special mentions in award shows, contests and advertising platforms. Awards inspire you to push the boundaries and create better work, but getting results for clients is what actually creates your ecosystem of success.

Bill Bernbach said, “Advertising is fundamentally persuasion and persuasion happens to be not a science, but an art.”. David Ogilvy said, “If it doesn't sell, it isn't creative.”. They are both right. Especially in the era of Industry 4.0.

See Work!

Design can damage!

In all communication, the words are critical. However, the viewer's experience is even more important. Brilliant copy, in a badly made website, will never build trust. Instead, it will harm the brand, and make you lose credibility.

That is why, in all my work, I give the visual aspect as much importance as the words.

For any communication, idea or campaign to succeed - the words, the imagery and the user experience, all three have to be just right.

Not only am I giving you the Brand Workbook, I am also offering you a strategy session!

When you click the Download button below, you will instantly get the '3-Steps to Finding Your Brand's Voice' workbook, and also a free strategy consultation call with me.

In this call, I will try and give you a solution to any marketing or creative problem, you may be facing.

Fill your name and email, and hit the send button, and I will email the Brand Personality Workbook to you (please check your spam folder if you don't see it!).

Also, I will open up a time slot for you to get into a strategy call with me to discuss anything you like.

In fact, you can pre-send me a brief write up about what you want to discuss. Just write or paste in your thoughts in the text box, before clicking the button.

I look forward to taking on the communication challenge that you throw at me!

Brandstorify - there is a story inside every brand

Every brand has one big story  that evolves as the brand evolves. That story is made up of smaller stories. Each, about different aspects of the brand. Together, they are the brand.

To create any communication for a brand, you need to find these stories, and make them flesh and blood.

When you understand the brand. Its origins, reason to be, culture, DNA. Then you can tell its story. To anyone. In any way. In any medium. And it will ring true.

And that is what I strive to do.

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